We asked SaaS companies what they use for Analytics and BI...

Along with our mapping of SaaS companies in Southeast Asia (the latest map counts 100+ of them), dozens of them participated in our first survey to establish benchmarks about the ecosystem. Today, we're releasing a first insight for the survey... the softwares they use for analytics and business intelligence.

With little surprise, Google Analytics is used by most companies. The runner-up is Mixpanel (in which, for the story, Andreessen Horowitz invested because many of its own portfolio and dealflow companies were using it). Third comes Neil Patel's KISSmetrics.

Other softwares include Keen.io, Geckoboard, Tableau Software, Periscope and AppAnnie.